EPISODE · Mar 22, 2024 · 41 MIN
Why We've Become Obsessed With Fragrance with Malaika Jones of Brown Girl Jane
from Gloss Angeles
The world of niche fragrances is booming and one brand leading the category is Brown Girl Jane — the first Black woman-owned fine fragrance brand to launch at Sephora! The line of fine perfumes focuses on “scent for wellness,” knowing that scent has the proven ability to affect us on a psychological level. Malaika Jones, co-founder and CEO, joins us to share how they leveraged clinical studies that measured brain activity when smelling different scents, why “Z-alphas” are obsessed with fragrance, how social media made buying a scent without smelling it the norm, and the trend she thinks will rise this year.Shop this episodeGlossAngelesPod.comhttps://glossangeles.komi.ioCALL US: 424-341-0426Shop products from our episodesJoin our FB Group: https://www.facebook.com/groups/glossangelespodcastInstagram: @glossangelspod, @kirbiejohnson, @saratanTwitter: @glossangelespod, @kirbiejohnson, @saratanEmail: [email protected] our episodes!Shop our episodesInstagram: @glossangelspod | TikTok: @glossangelespodEmail: [email protected] Hosted on Acast. See acast.com/privacy for more information.
What this episode covers
The world of niche fragrances is booming and one brand leading the category is Brown Girl Jane — the first Black woman-owned fine fragrance brand to launch at Sephora! The line of fine perfumes focuses on “scent for wellness,” knowing that scent has the proven ability to affect us on a psychological level. Malaika Jones, co-founder and CEO, joins us to share how they leveraged clinical studies that measured brain activity when smelling different scents, why “Z-alphas” are obsessed with fragrance, how social media made buying a scent without smelling it the norm, and the trend she thinks will rise this year.Shop this episodeGlossAngelesPod.comhttps://glossangeles.komi.ioCALL US: 424-341-0426Shop products from our episodesJoin our FB Group: https://www.facebook.com/groups/glossangelespodcastInstagram: @glossangelspod, @kirbiejohnson, @saratanTwitter: @glossangelespod, @kirbiejohnson, @saratanEmail: [email protected] our episodes!Shop our episodesInstagram: @glossangelspod | TikTok: @glossangelespodEmail: [email protected] Hosted on Acast. See acast.com/privacy for more information.
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Why We've Become Obsessed With Fragrance with Malaika Jones of Brown Girl Jane
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