Why You Should Stop Trying to Win Those Awards (And Win These Instead)

On today's episode of the Rethink Marketing Podcast, Eric Reed and Colin Jeffries discuss awards and recognition. Not all awards are created equal, so how do we determine which make sense to pursue and which don't? What about the earned media value of appearing on the Inc. 5000 or a Power 100 list? If an award is won, how should we go about building context to make it as meaningful as possible to our customers? This is a can't miss episode for anyone chasing public accolades! The Rethink Marketing Podcast is available on all major podcast platforms or on our website at rethinkmarketingpodcast.com where you can learn more about the show or just peruse our guest list and episode library. Contact the show by emailing [email protected]. Just send us your thoughts and we will expedite you a highly sought after Rethink Marketing Podcast t-shirt!  Just include size and mailing address with your comments. Thank you to Arrasmith Promotions for making today’s episode possible! Learn more about your ad choices. Visit megaphone.fm/adchoices