Stop Guessing Your Strategy: Build a Three-Year Plan Your Team Can Execute | Shannon Susko

Send us Fan MailMost founders have goals. Far fewer have a strategy that their entire team can see, measure and execute without the founder constantly explaining what needs to happen next.In this episode, Peter Boolkah speaks with Shannon Susko, author of 3HAG WAY, about creating a Three-Year Highly Achievable Goal and translating it into 12 quarters of focused execution.Shannon explains how a visible strategic plan can align the leadership team, improve forecasting and turn an ambitious destination into practical milestones.You’ll discover:How a three-year goal creates strategic clarityWhy must the strategy be visible to the whole teamHow the Key Function Flow Map identifies the activities that generate cashHow strategic “swim lanes” connect long-term direction with quarterly executionWhy these tools work in businesses of very different sizesThe difference between discipline and “confident discipline”Why investing in yourself and your team should be protected in the forecastHow the leadership team can become the biggest barrier to growthWhy time, rather than cash, may be your scarcest resourceFor founders, the central lesson is simple: when the destination, milestones and numbers exist only inside your head, the business remains dependent on you. A shared strategic-execution system gives the leadership team the clarity to make decisions and move the company forward without waiting for the founder.That is an important step out of The Hamster Wheel Trap® and towards a business capable of operating independently.SHANNON SUSKO AND 3HAG3HAG resources: https://www.metronomics.com/3hagShannon Susko: https://www.metronomics.com/shannon-byrne-suskoCONNECT WITH PETER BOOLKAHWebsite: https://www.boolkah.comLinkedIn: https://www.linkedin.com/in/boolkahInstagram: https://www.instagram.com/pboolkah/Do you own the business, or does the business own you?CONNECT WITH PETER BOOLKAHWebsite: https://www.boolkah.comLinkedIn: https://www.linkedin.com/in/boolkahInstagram: https://www.instagram.com/pboolkah/Facebook: https://www.facebook.com/BoolkahX: https://twitter.com/boolkahABOUT PETER BOOLKAHPeter Boolkah is a business coach, author and speaker who has spent more than 20 years helping business owners build stronger, more valuable businesses that do not depend on them for everything.He is the creator of The Hamster Wheel Trap® and author of Your Business Sucks: Build a Business That Works Without Destroying Your Life.Peter works with founders and leadership teams on the issues that ultimately determine whether a business creates freedom or becomes another job: leadership, founder dependency, people, profit, execution, scaling, exit readiness and enterprise value.His approach is direct, practical and built around one simple question:Do you own the business, or does the business own you?Learn more at https://www.boolkah.com