Why Your Clients Ghost You Every Summer | Coaches Hour Ep 1

Every July and August, gyms empty out. Clients vanish on holiday, routines collapse with school breaks, and PTs panic-run summer discounts just to keep the lights on.But summer drop-offs aren’t inevitable. They’re a symptom of a coaching model that only works when clients show up in person.In this episode, we break down:Which type of trainer gets hit with the slump the mostThe hidden reasons clients “pause” in summer and never come backHow to shift from session-based training to outcome-based coachingWhy running summer sales is a trap that keeps your business stuck in short-term cyclesThe exact systems and strategies you can use to keep clients engaged year-roundIf you’re sick of starting from scratch every September, this one’s for you.