Why Your Dealership Needs a Commercial Vehicle Strategy Now episode artwork

EPISODE · Jul 9, 2025 · 23 MIN

Why Your Dealership Needs a Commercial Vehicle Strategy Now

from Driving Solutions with Jim Fitzpatrick, powered by CBT News · host CBT News

Commercial vehicles represent a significant profit opportunity for dealers as OEMs shift focus from cars to trucks and commercial fleets, creating an avenue for business-to-business relationships built on loyalty and repeat sales.• Detroit 3 automakers increasingly relying on trucks and SUVs after eliminating less profitable product lines• Commercial customers lose $2,000-$5,000 daily when vehicles are down, driving their need for reliable partners• B2B relationships foster customer loyalty unlike declining loyalty in retail automotive• Collaboration between OEMs, dealers, and upfitters creates a production coordination chain• Commercial sales require different financing approaches than retail• Dealers need to commit fully with dedicated people, systems, and inventory to succeed• Commercial business predicted to become as important as F&I within 10-15 years• Focus on business fundamentals rather than market uncertainties like tariffs• Future success depends on shifting from counting car sales to measuring "cents per mile driven"If you're interested in learning more about commercial vehicle sales or watching our summit sessions, visit our YouTube channel where all sessions are available to view.Driving Solutions is the go-to podcast for dealership professionals who want to stay sharp, informed, and ahead of the curve. Hosted by Jim Fitzpatrick and powered by CBT News, each episode brings you real strategies, smart tools, and expert insights to help you run a more profitable operation.Subscribe on your favorite podcast platform and visit CBTNews.com for more.

Commercial vehicles represent a significant profit opportunity for dealers as OEMs shift focus from cars to trucks and commercial fleets, creating an avenue for business-to-business relationships built on loyalty and repeat sales. • Detroit 3 automakers increasingly relying on trucks and SUVs after eliminating less profitable product lines • Commercial customers lose $2,000-$5,000 daily when vehicles are down, driving their need for reliable partners • B2B relationships foster customer loyal...

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Why Your Dealership Needs a Commercial Vehicle Strategy Now

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This episode is 23 minutes long.

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This episode was published on July 9, 2025.

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Commercial vehicles represent a significant profit opportunity for dealers as OEMs shift focus from cars to trucks and commercial fleets, creating an avenue for business-to-business relationships built on loyalty and repeat sales.• Detroit 3...

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