Why Your Email List Is Worth More Than 46,000 Instagram Followers With Brittni Schroeder

Send us Fan MailEmail marketing isn't sexy. But you know what is? Making money. In this episode, I'm joined by business and marketing coach Brittni Schroeder, and we're diving deep into why your email list is the most underrated tool in your business and how to actually use it to convert followers into paying clients.Brittni's story is one that I think so many of us in our power era will relate to. She went from photographer to nonprofit founder to life coach to business strategist, and through every single pivot, she was claiming more of herself. She's a splenic projector (I totally called it before I even ran her chart), and the way she has built her business around her energy and her strengths is truly a masterclass.We also talk about something I think about a lot: the idea that our purpose isn't a destination we land in once. It's a series of evolutions, each one building on the last, getting us closer to who we're really meant to be. If you're in your 40s and feeling like things are finally clicking, this one is for you.What You'll LearnWhy email marketing outperforms social media (the numbers will surprise you)The real reason you don't own your social media following and what happened when I lost 46,000 Instagram followers overnightHow Brittni evolved her coaching model from information-giver to implementer, and why it changed everythingThe projector bitterness trap and how to build systems that protect your energyWhy becoming memorable in someone's inbox is one of the most powerful marketing moves you can makeHow to lean into your natural strengths instead of forcing marketing strategies that don't fit who you areThe shift from "midlife" to your power era, and why your 40s might be the most aligned decade yetBrittni's business membership, one-on-one coaching, and email funnel builder courseConnect with Brittni SchroederWebsite: https://brittnischroeder.com/Listen to Brittni's Podcast: RedefineInstagram: @brittni.schroederWork With Brittni: https://brittnischroeder.com/workwithme/Support the showIf something in this episode landed, that is worth paying attention to.Your next step is wherever you are right now. If you are new to Human Design, start with your free chart at https://powerera.andiethueson.com/resources. It is the most practical thing you can do today.If you already have your chart and want to actually understand what it means, the Decode Your Design guide is there too. It cuts straight to what matters without the overwhelm.Both are free. Both are at https://powerera.andiethueson.com/resourcesFind me on Instagram at @therealandiethueson. That is where I show up, where I share what I am thinking about, and where the real conversation happens.The Power Era Collective is open for women who are ready to stop circling and start building. You can learn more at powerera.andiethueson.com/collective.Until next time. Andie