Why Your Farm Will Fail Charging Low Prices (1 of 2)

There's a number most farmers never calculate: the minimum price you need just to break even. Diego walks through the math that separates small farms that survive from the ones that slowly bleed out: why wholesale is a volume game you were never set up to win, why direct-to-consumer is the only model that works at small scale, and why charging too little costs you in two directions at once. Watch the episode here! Interested in watching the series? Hop on over to our YouTube Channel! Subscribe for more content on sustainable farming, market farming tips, and business insights! Get market farming tools, seeds, and supplies at Modern Grower. Follow Modern Grower: Instagram Instagram Listen to other podcasts on the Modern Grower Podcast Network: Carrot Cashflow Farm Small Farm Smart Farm Small Farm Smart Daily The Growing Microgreens Podcast The Urban Farmer Podcast The Rookie Farmer Podcast In Search of Soil Podcast Check out Diego's books: Sell Everything You Grow on Amazon Ready Farmer One on Amazon **** Modern Grower and Diego Footer participate in the Amazon Services LLC. Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.