EPISODE · Apr 30, 2026 · 31 MIN
Why Your First Year in Business Feels So Hard (And What to Do Next)
from She Rises Through It: Self-Leadership, Becoming & Growth for Women in Transition · host Cydnie Brown
What if the pivots in your life and business are not setbacks but the very thing guiding you toward purpose?In this honest solo episode, I share my thoughts just days before flying to Costa Rica to host 11 women on retreat. One year ago, I was there searching for clarity and healing. Now, I’m returning as a retreat host, entrepreneur, and someone who chose to keep going even when things felt uncertain.I open up about the emotional rollercoaster of my first year in business, taking a job that drained me, realizing stability without alignment was costing me too much, and why quitting the wrong path was one of the best decisions I made. I also share how pivots can become the very thing that moves you forward.I also break down my five-phase strategy process for helping brands and women reconnect with who they are, clarify their message, and build something meaningful in a world where authenticity matters more than ever.In This Episode, We Talk About:Why the first year of business can feel messy and uncertainHow burnout can be a sign that something needs to changeWhy quitting the wrong job is not failureHow pivots can lead you closer to purposeWhy you should never give up on what you’re buildingThe 5 Phases I Use to Build Authentic Brands:Phase 1: Brand Audit & Deep DiscoveryPhase 2: Positioning & MessagingPhase 3: Visual Identity & DirectionPhase 4: Website Strategy & Content BlueprintPhase 5: Growth Strategy & Content ThemesYou do not need to have everything figured out. You need honesty, courage, and the willingness to pivot when life asks you to.---If this episode resonates, here are a few aligned ways to continue your journey:✨ Rise & Reground: The Costa Rica Experience: https://www.cydniejocelyn.com/riseandregroundcostarica2026I created this retreat for women in transition who are ready to slow down, regulate their nervous systems, reconnect to their bodies, and build leadership capacity before expansion.🌿 Pioneer Pam Tinctures: https://pioneerpam.com?sca_ref=10153950.2pXEgTTkxcFMullein tincture: https://pioneerpam.com/products/mullein-tincture?sca_ref=10153950.2pXEgTTkxcFElderberry: https://pioneerpam.com/products/elderberry-tincture?sca_ref=10153950.2pXEgTTkxcFPhytotox anti-aging: https://pioneerpam.com/products/phytotox-bundle-pre-sale?sca_ref=10153950.2pXEgTTkxcFThese have been part of my grounding rituals, especially the Phytotox Anti-Aging Line, supporting calm, healthy, radiant skin during emotionally demanding seasons.⚡ Bioactive Precision Peptides by Make Wellness: https://makewellness.com/2D969F9DA7/shopping/item?itemId=46&categoryID=31---Support the showThis podcast reflects my personal experience, not professional or medical advice. If you or someone you love is struggling, please reach out to a licensed provider for support.
What this episode covers
What if the pivots in your life and business are not setbacks but the very thing guiding you toward purpose? In this honest solo episode, I share my thoughts just days before flying to Costa Rica to host 11 women on retreat. One year ago, I was there searching for clarity and healing. Now, I’m returning as a retreat host, entrepreneur, and someone who chose to keep going even when things felt uncertain. I open up about the emotional rollercoaster of my first year in business, taking a job tha...
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Why Your First Year in Business Feels So Hard (And What to Do Next)
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