Why Your Marketing Isn't Working
from Be BOLD Branding Hosted by BrandFace
You've been posting on social media, attending networking events, and investing in marketing — so why aren't the right prospects showing up? If this sounds familiar, here's what nobody has told you: the problem isn't your marketing. It's what's underneath it. In this episode, Tonya and Michael pull back the curtain on one of the most common and costly mistakes experts, coaches, and consultants make — spending money to promote a brand that was never truly built in the first place. From the difference between building a brand and promoting one, to why a logo, photo, and tagline barely scratch the surface, this episode gives you three critical questions to ask yourself before you spend another dollar on marketing. Because when the foundation is broken, everything built on top of it will be too. And the good news? It's fixable. Episode Highlights: 01:34 Michael’s Brand Journey 04:32 Branding vs Marketing 05:30 Logo Isn’t a Brand 07:25 Brand First Then Promote 10:58 Three Step Recap 11:43 How to Connect with BrandFace Show Links: www.brandfacestar.com
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