Wi2024: Tracking ROI for Events

from BookED · host American Booksellers Association

Although you may be creating events that look successful, your return on investment might not be. Come to this session to learn what information you should be tracking, how to track it, and how to analyze this data so you can evaluate whether or not an event is worth your staff's time. Speaker Cindy Dach, Changing Hands Bookstore - Tempe, AZ Files & Links Slide Deck Recorded February 14, 2024 at Winter Institute 2024 in Cincinnati, OH Additional bookstore education resources can be found at www.bookweb.org. Theme by Constant Companion

Episode metadata supplied by the publisher feed · Published Mar 13, 2024

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Wi2024: Tracking ROI for Events

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This episode was published on March 13, 2024.

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