Wie beeinflussen Suchmaschinenanbieter den Informationsmarkt? - Prof.Dr. Dirk Lewandowski auf dem 20. IK Symposium

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Google ist für Anwender in Navigations- und Suchverhalten die Nummer 1. Daran führt laut Prof. Dirk Lewandowski kein Weg vorbei. Das Problem für die Anbieter von Daten ist die Auffindbarkei von Content der sich in den einzelnen Datenbanken befindet. Wie wird das Deep Web bei Suchmaschinen erschlossen? Wie können Inhalte aus den Datenbanken bei den Suchmaschinen landen? Lewandowski zeigt die Chance auf, wie Traffic aus den Suchmaschinen bei den Anbietern lassen kann? Damit können neue Kunden und Empfängergruppen erschlossen werden. Vortragsmitschnitt aus dem Ik Symposium

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Wie beeinflussen Suchmaschinenanbieter den Informationsmarkt? - Prof.Dr. Dirk Lewandowski auf dem 20. IK Symposium

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