Wild Purpose and Everyday Awe with Erin Sprague | EP45

Erin Sprague’s story is about transforming personal adventure into collective impact. In this episode, Rebecca and Erin explore what it means to lead with purpose in the outdoor industry, the lessons learned from endurance challenges, and the importance of showing up for the causes and communities you care about—even when the path isn’t clear. Together, they discuss how small moments of awe, resilience in leadership, and a deep connection to wild places can shape a meaningful life.In this episode, Rebecca and Erin discuss:Erin’s evolution from Adirondack athlete to CEO of Protect Our Winters (POW)How running, skiing, and biking shaped her identity and leadership styleThe drive to turn personal passion for the outdoors into climate advocacy and community actionNavigating uphill challenges as a woman in sports and businessThe power of small, everyday moments—like a walk outside or birdsong—for resilience and presenceWhy showing up for your values matters, even when the outcome is uncertainBuilding community and collective action through POW and industry partnershipsLessons from epic adventures and why the “unlock” in life might be found in simplicityThe importance of getting outside, even for just 10 minutes, to reset and rechargeTransformative Insights:Leadership is about showing up for your values, not just your resumeSmall moments of awe can be as transformative as big, bold adventuresCommunity and collective action are essential for meaningful changeResilience is built through both epic challenges and everyday presenceVulnerable Moments:Erin shares the realities of leading in the climate space when the path isn’t always clearHonest reflections on balancing ambition, family, and advocacyStories of setbacks, uncertainty, and the courage to keep showing upThe emotional impact of connecting with nature and community in difficult timesPractical Wisdom:How to find meaning in both big achievements and small daily ritualsTools for building resilience through movement and mindfulnessThe value of community in advocacy, sport, and personal growthWhy it’s important to take action, even if it’s just a few minutes outsidePersonal Growth:Erin’s journey from athlete to advocate, executive, and mentorRebecca’s reflections on presence, purpose, and the power of wild placesHow both use adventure and storytelling to inspire change and connectionThe role of honesty and vulnerability in building a purposeful lifeHelpful Links:Protect Our Winters: protectourwinters.orgPOW Films: “The Hypocrite” featuring Amy EngelbretsonErin’s LinkedIn: Erin SpragueInstagram: @erin_spragueSponsor:This episode is brought to you by Rebecca’s Private Idaho—where adventure, community, and purpose come together in the wild. Join us in Sun Valley for a ride that’s about more than the miles: it’s about showing up for yourself, your community, and the planet. Registration is open at rebeccasprivateidaho.com.Support What’s the RuschIf this episode resonated with you, please share it with a friend, leave a review, or post your favorite insight on social media. Your support helps us keep bringing you these honest, inspiring conversations.Get Connected:WebsiteInstagramLinkedInSubstackBlood RoadBecome a Partner:Interested in aligning your brand with authentic conversations about performance, purpose, and growth? Contact [email protected] for sponsorship opportunities and our media kit.