Will Ahmed, founder and CEO of WHOOP, on Brave New World (Preview) episode artwork

EPISODE · Dec 31, 2025 · 15 MIN

Will Ahmed, founder and CEO of WHOOP, on Brave New World (Preview)

from The Standard

A special preview from our sister podcast Brave New World, featuring a new episode from its latest series.Host Evgeny Lebedev is joined by Will Ahmed, founder and CEO of WHOOP, to explore recovery, sleep, and why “you can’t manage what you don’t measure.” Will shares how overtraining as a Harvard athlete led him to build a wearable focused not on steps, but on the missing piece of performance: how ready your body actually is.Listen to the full conversation on the Brave New World podcast here. Hosted on Acast. See acast.com/privacy for more information.

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Will Ahmed, founder and CEO of WHOOP, on Brave New World (Preview)

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