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Will Going Digital Turn Spectacular Profits For Seni Jaya?

EPISODE · Jan 28, 2024 · 24 MIN

Will Going Digital Turn Spectacular Profits For Seni Jaya?

from The Breakfast Grille · host BFM Media

As advertising turns increasingly digital, how are out-of-home (OOH) media players adapting to the changing landscape? Publicly listed Seni Jaya is in the midst of a three-year transformation plan that involves expanding its digital offerings and geographical reach. We speak to CEO Jeff Cheah about his turnaround strategy for the OOH media firm.See omnystudio.com/listener for privacy information.

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Will Going Digital Turn Spectacular Profits For Seni Jaya?

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This episode was published on January 28, 2024.

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As advertising turns increasingly digital, how are out-of-home (OOH) media players adapting to the changing landscape? Publicly listed Seni Jaya is in the midst of a three-year transformation plan that involves expanding its digital offerings and...

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