Will restaurants tip the scale for mobile payment adoption?

Are mobile payments a thing looking for a market or do they signal a real and necessary shift in our paying habits? This question has been haunting the industry since the earliest days of this incredibly young industry. It seems there hasn't been a really compelling reason for the masses to migrate to this, nor has there been a catalyst to help do it. To make this shift, a majority of consumers need to start to experience paying from a mobile device. Could that first experience be through our favourite restaurants?

An episode of the UNTETHER.tv - Mobile strategy and tactics (video) | Pervasive Computing | Internet of things podcast, hosted by Rob Woodbridge, titled "Will restaurants tip the scale for mobile payment adoption?" was published on November 11, 2014.

November 11, 2014 · UNTETHER.tv - Mobile strategy and tactics (video) | Pervasive Computing | Internet of things

Summary

Are mobile payments a thing looking for a market or do they signal a real and necessary shift in our paying habits? This question has been haunting the industry since the earliest days of this incredibly young industry. It seems there hasn't been a really compelling reason for the masses to migrate to this, nor has there been a catalyst to help do it. To make this shift, a majority of consumers need to start to experience paying from a mobile device. Could that first experience be through our favourite restaurants?

Episode Description