William Henderson, Founder of Ride Report

Will Henderson founded Ride Report in Portland in 2015 as a startup with a vision to revolutionize how cities count cycling trips. After eight years of building the company into with over $14 million in venture capital funding and partnerships with nearly 80 cities around the globe, Ride Report was sold to Inrix last month. Will is a thoughtful leader whose advocacy and love for cycling informs his perspectives on urban planning and systemic reform of our transportation politics and systems. This interview was recorded virtually on December 8th. Links:Ride ReportInrix press release about purchase of Ride ReportBikePortland coverage of Will Henderson