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William Roche, CEO, S. Clyde Weaver  episode artwork

Dec 29, 2025 20 min

William Roche, CEO, S. Clyde Weaver

from The Think Small Podcast

On this episode of the Think Small Podcast, we sit down with William Roche, CEO of S. Clyde Weaver, a 100-year-old, fourth-generation smoked meat and cheese business rooted in Pennsylvania farmers markets. William shares how stepping in as the first non-family CEO just months before COVID forced rapid change, lean operations, and a renewed focus on local supply chains—ultimately turning crisis into opportunity. From navigating generational transition and pandemic disruption to finding growth during today’s economic uncertainty, this conversation is a candid look at resilience, reinvention, and why small, local food businesses can thrive when it matters most. Connect: Website: https://sclydeweaver.com/ LinkedIn: https://www.linkedin.com/company/sclydeweaver/

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William Roche, CEO, S. Clyde Weaver

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