Winning Strategies for Booth Staff Success - TSI19.11

Lately I've been having a lot of conversations around booth staffing. Exhibit managers tell me they're frustrated about how their team behaves in the booth – or whether they even show up at the appropriate time. Attendees are annoyed that staffers pounce on them or shove materials at them as they pass by the booth. Now these aren't new challenges by any means. Bad booth staff may be an ongoing problem for many exhibit team leaders (even you) – but it's not unsolvable. Over the years, I've worked with many exhibit teams to improve their booth staff behavior. I've also done a number of previous blog posts and podcast episodes with booth staffing tips. So for this episode, we're diving into the Trade Show Insights archives for some booth staff strategies.