Winning With Purpose-Driven Branding – Michael Stephenson

An episode of the Connected Leaders Academy podcast, hosted by Inspired Choices Network, titled "Winning With Purpose-Driven Branding – Michael Stephenson" was published on December 16, 2025.

December 16, 2025 · Connected Leaders Academy

0:00 / 0:00

Summary

Connected Leaders Academy In a world where consumers crave authenticity, brands that lead with purpose are the ones that truly stand out. This 25-minute session dives into the power of purpose-driven branding, showing how defining and communicating your “why” can set your business apart, inspire loyalty, and drive sustainable growth. You’ll learn how to uncover your brand’s core purpose, align it with your messaging, and create genuine connections with clients who value more than just price. Through actionable strategies and real-world examples, discover how purpose can fuel innovation, energize your team, and turn customers into passionate advocates. Whether you’re a business owner, marketer, or creative professional, this talk will equip you with practical steps to infuse purpose into your brand and win in today’s values-driven marketplace. Michael is an entrepreneur who loves meeting new people and helping them grow their business using up-to-date market trends. While his primary focus is Brim & Brand, Michael also is part owner of a new start-up coffee company Black By Choice Coffee. Michael has been nominated in 2022 for the top 50 CMO list and sits on several boards that champion promoting uplifting experiences for inner city youths. He is always interested in talking with people, gathering and sharing ideas and collaborating on community projects. [email protected] https://brimxbrand.com/ https://www.facebook.com/brimxbrand https://www.instagram.com/brimxbrand/ https://www.linkedin.com/company/brimxbrand ~ More About The Connected Leaders Academy ~ Connected Leaders Academy is Elevating Entrepreneurs for Success Learn from Global Experts: The world of entrepreneurship is vast, but we bring you closer to the wisdom of global experts. From diverse fields and industries, these thought leaders provide valuable insights to drive your growth. Growing Archive of Video Content: Unlock a treasure trove of videos designed to guide you through the challenges of scaling your business. With new content added regularly, you're always one step ahead. One-on-One Coaching with Jose Escobar: Connect with Connected Leaders Academy's founder, Jose Escobar, for tailor-made strategies and solutions to your entrepreneurial challenges. [email protected] https://www.connectedleadersacademy.com/ Sponsors Resilient Leaders Alliance https://www.aletheafelton.com/ Imperfect Harmony https://imperfectharmony.life/ Schilling Sales and Marketing, Inc. https://ScottSchilling.com To get more of Connected Leaders Academy, be sure to visit the podcast page for replays here: https://www.inspiredchoicesnetwork.com/podcast/connected-leaders-academy/

Episode Description

Connected Leaders Academy In a world where consumers crave authenticity, brands that lead with purpose are the ones that truly stand out. This 25-minute session dives into the power of purpose-driven branding, showing how defining and communicating your “why” can set your business apart, inspire loyalty, and drive sustainable growth. You’ll learn how to uncover your brand’s core purpose, align it with your messaging, and create genuine connections with clients who value more than just price. Through actionable strategies and real-world examples, discover how purpose can fuel innovation, energize your team, and turn customers into passionate advocates. Whether you’re a business owner, marketer, or creative professional, this talk will equip you with practical steps to infuse purpose into your brand and win in today’s values-driven marketplace. Michael is an entrepreneur who loves meeting new people and helping them grow their business using up-to-date market trends. While his primary focus is Brim & Brand, Michael also is part owner of a new start-up coffee company Black By Choice Coffee. Michael has been nominated in 2022 for the top 50 CMO list and sits on several boards that champion promoting uplifting experiences for inner city youths. He is always interested in talking with people, gathering and sharing ideas and collaborating on community projects. [email protected] https://brimxbrand.com/ https://www.facebook.com/brimxbrand https://www.instagram.com/brimxbrand/ https://www.linkedin.com/company/brimxbrand ~ More About The Connected Leaders Academy ~ Connected Leaders Academy is Elevating Entrepreneurs for Success Learn from Global Experts: The world of entrepreneurship is vast, but we bring you closer to the wisdom of global experts. From diverse fields and industries, these thought leaders provide valuable insights to drive your growth. Growing Archive of Video Content: Unlock a treasure trove of videos designed to guide you through the challenges of scaling your business. With new content added regularly, you're always one step ahead. One-on-One Coaching with Jose Escobar: Connect with Connected Leaders Academy's founder, Jose Escobar, for tailor-made strategies and solutions to your entrepreneurial challenges. [email protected] https://www.connectedleadersacademy.com/ Sponsors Resilient Leaders Alliance https://www.aletheafelton.com/ Imperfect Harmony https://imperfectharmony.life/ Schilling Sales and Marketing, Inc. https://ScottSchilling.com To get more of Connected Leaders Academy, be sure to visit the podcast page for replays here: https://www.inspiredchoicesnetwork.com/podcast/connected-leaders-academy/

Share this episode

Similar Episodes

Philippians 1:9-11 - "Approve the Things That Are Excellent"

Apr 11, 2026 ·5m

The Movie That Will Change You (Airdate 4/10/2026)

Apr 10, 2026 ·73m

Philippians 1:9-11 - "Love in Knowledge and All Discernment"

Apr 10, 2026 ·5m

Are You a Serial Killer’s Type? (Airdate 4/9/2026)

Apr 9, 2026 ·75m

Philippians 1:9-11 - "Love In Knowledge"

Apr 9, 2026 ·5m

Bookstore Owner + NYT Bestselling Author Jenny Lawson on How to Be Okay When Nothing is Okay

Apr 9, 2026 ·28m

Similar Podcasts

#GetSocial - The Connected Leader Podcast The Connected Leader Podcast Michelle Carvill, author and strategic marketer interviews leaders, founders and academics around how they're embracing and engaging with digital technologies to connect and communicate and lead in this increasingly hyper-connected and digital age. Real-world insights, lots of learn from those that have stepped out of their comfort zone to show up online. Marketing EdVenture with Jacque' Walker Marketing EdVenture Hey there,Welcome to “Marketing EdVenture with Jacque’ Walker”, THE HUB for Business, Fashion, Marketing, and other CTE Educators that integrate marketing into the learning experience.I’m a former educator who taught 14 years in a magnet school crafting a 4-year Fashion Marketing program; 3-year dual credit Visual Presentation certification; and certified entrepreneurship academy while being a DECA advisor. I have over 20 years of experience in sales, retail management, and project management.My mission is to equip secondary educators with marketing resources to connect the classroom to digital natives while cultivating an engaged learning environment.I’ve curated this space to disseminate information and collaborate with thought leaders in all aspects of marketing to:• Foster development and growth in fashion classes and programs,• Support business, fashion, and marketing CTSO advisors and sponsors,• Provide multiple prep educators guidance along the way,• Encourage targeted c 4D: Deep Dive into Degenerative Diseases - ANPT Academy of Neurologic Physical Therapy The Academy of Neurologic Physical Therapy Degenerative Disease Special Interest Group (DDSIG) is a component of the American Physical Therapy Association. The DDSIG is comprised of physical therapists, physical therapist assistants, and students in physical therapy programs that have an interest in neurodegenerative disorders including Parkinson's disease, multiple sclerosis, amyotropic lateral sclerosis, Huntington's disease, and others. The DDSIG provides a forum to discuss advances in practice and the challenges of providing care for individuals with neurodegenerative disease. They are a valuable networking tool to help researchers, educators, and clinicians in the area of neurodegenerative disorders connect, share ideas, and learn from leaders in the field. Research Impact Podcast: Conversations With Publishing Leaders on Trends and Solutions for Open Research Wiley Partner Solutions Welcome to the Research Impact Podcast by Wiley Partner Solutions. On this podcast, we deep dive into the innovation opportunities presented by the continued shift toward open research together with the growth and evolution of the publishing industry. We touch on Academic research Publishing, Peer review, Workforce, Research Integrity, Accessibility, Open access, AI, Research experience, Academic publishers, Open peer review, and more.This Wiley podcast connects with industry leaders and experts to bring you key insights into optimizing accessibility throughout the research ecosystem, enabling us to thrive together.

URL copied to clipboard!