with guest Cheryl Berman
from OGs And AUNTIES Hosted by AD OG
In this episode, Cheryl Berman — Chief Creative of Unbundled and former Chairman & Chief Creative Officer of Leo Burnett — shares her remarkable journey from young copywriter and coffee runner to leading one of the most iconic creative agencies in the world. She breaks down the power of the Big Idea, the start of emotional storytelling, and why music remains one of the most powerful tools for brands to connect with culture. Plus, Cheryl spills the tea on collaborating with Steven Spielberg, Michael Jordan, Larry Bird, Justin Timberlake, and Christina Aguilera — and reveals why she may have been the original Swiftie.
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