Women of Influence Preview #22: Hinda Mitchell (plus the biggest lessons from the year in podcasts)

Hinda Mitchell's entire staff is female, a not incredibly uncommon fact in the female-dominated public relations industry. But the Inspire PR Group founder has a simple reason for the reason her firm is currently entirely staffed by women: it's data, not just demographics. The women who Mitchell has hired on the people who've performed the best on what her team dramatically refers to as "the test." "Anybody who wants to work at Inspire takes a five-part test," Mitchell said during a recent taping of our Women of Influence podcast. It can take two to three hours, and forces candidates to demonstrate their abilities in the core functions of public relations work.It's not the only part of the interview process, Mitchell said, but it is "the one objective thing we have to look at."Check out this week's preview episode of Women of Influence to hear more from Mitchell and how and why the test is an effective hiring tool. You'll also hear my take on the biggest lessons I've learned from the interviews I've done for the podcast this year.