Women Over 40 Feel Younger, Sexier, Cooler Says Ad Exec Katie Keating episode artwork

EPISODE · Oct 11, 2021 · 41 MIN

Women Over 40 Feel Younger, Sexier, Cooler Says Ad Exec Katie Keating

from A Certain Age · host Katie Fogarty

Surprise! One in four Americans is a woman over 40. And pop culture and brands get this affluent, powerful demo so wrong. Women over 40 feel younger, sexier, and cooler than ever says longtime ad creative Katie Keating, who co-founded ad agency Fancy to help brands speak to women over 40. We talk ageism and creativity, plus tools and watch-outs for running a successful consultancy of any kind.SHOW NOTES + TRANSCRIPT:acertainagepod.comFOLLOW A CERTAIN AGE: Instagram Facebook LinkedIn GET INBOX INSPO: Sign up for our newsletter AGE BOLDLY We share new episodes, giveaways, links we live, and midlife resources LIKE BOOKS? Each month we do an author BOOK LOOK on Instagram Live  Follow us for the fun! @acertainagepod CONTACT US: [email protected] See omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit megaphone.fm/adchoices

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Women Over 40 Feel Younger, Sexier, Cooler Says Ad Exec Katie Keating

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