EPISODE · Dec 7, 2025 · 9 MIN
WORK Net/Net: The Omnicom–IPG Merger and the Future of Advertising
from Work with Erika Ayers Badan · host Erika Ayers Badan
Today we’re talking about the Omnicom–IPG merger and what it means for agency jobs, how AI is replacing layers of work inside holding companies, and why middle-layer roles are most at risk in this new ad economy.This is WORK. Net/Net.Watch full episode on YouTube. Get full access to Mule Media at erikaayersbadan.substack.com/subscribe
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WORK Net/Net: The Omnicom–IPG Merger and the Future of Advertising
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Frequently Asked Questions
How long is this episode of Work with Erika Ayers Badan?
This episode is 9 minutes long.
When was this Work with Erika Ayers Badan episode published?
This episode was published on December 7, 2025.
What is this episode about?
Today we’re talking about the Omnicom–IPG merger and what it means for agency jobs, how AI is replacing layers of work inside holding companies, and why middle-layer roles are most at risk in this new ad economy.This is WORK. Net/Net.Watch full...
Can I download this Work with Erika Ayers Badan episode?
Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
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