Working Out Funnels, Offers, and Messaging on LinkedIn: Coaching Call with Akil Sherman, CPT

Send us Fan MailIn this Coaching Call style 10 Minute Marketing episode, I’m thrilled to sit down with Akil Sherman, owner of Akil Sherman Online Training & Coaching. With over two decades as a Certified Personal Trainer and experience in corporate wellness, Akil now offers online fitness coaching to those seeking ways to lose fat and get healthy. In this episode, we talk about Akil's journey and finding his target audiences in both a pre and post-pandemic marketplace. We also peel back the layers of the success he has found on Facebook and mastering his marketing message, how he is testing various offers and the work he needs to do to crack the code on LinkedIn marketing.  In this episode, we discuss how to craft a compelling LinkedIn profile and content that connects with potential clients. This includes the differences between branding on LinkedIn through a personal profile versus a business page and what tactics the LinkedIn algorithm will reward for each. We also touch on the importance of working on personal profile features to convert leads by offering a simple and enticing call-to-action.Tune in to this opportunity to learn from Akil's challenges with maximizing his marketing funnel, as well as my tips on how to optimize your LinkedIn profile for business success!About Akil ShermanAkil Sherman has helped thousands of men and women lose body fat and build healthy sustainable lifestyles over his 23-year career as a Certified Personal Trainer.Check out Akil's free 7 Foods to Avoid for Fat Loss resource here.Learn More about Akil Sherman Personal Training.Follow him on LinkedIn, Facebook, and Instagram.