World of Marketing 54: Going Beyond Boring With Tyson Franklin

You don't have to choose whether to be a good business owner or a good doctor. Doing both isn't just possible; it's necessary for success. It all really comes down to the type of leader you are. Tyson Franklin, a former podiatrist who now works as a business mentor and podcaster, says, "Crappy businesses lack leadership." Tyson talked to Tom about how making your firm positive, fun, and inviting can make all the difference. Tyson says, "It doesn't cost a lot to stand out." What are you doing to differentiate your business? Find out how Tyson helps health professionals take a step back and transform their practices.