WRITER 604: Valerie talks to copywriting guru Bernadette Schwerdt on how she co-wrote entrepreneur Radek Sali’s memoir, 'How to Build a Billion Dollar Business'.

Explore the world of co-writing and collaboration with Radek Sali and Bernadette Schwerdt. They explore the collaborative effort behind writing Radek’s book, How to Build a Billion Dollar Business, discussing challenges, the process of co-writing, the importance of capturing emotional depth in storytelling, and the profound impact of building a purpose-driven business. The episode touches on effective writing strategies, including the importance of starting your day with creative work and offers listeners a chance to win three copies of The Underhistory by Kaaron Warren. 00:00 Welcome to the podcast & upcoming seminar announcement00:16 Deep dive into writing chapters02:24 Nat Newman's writing tips & personal journey13:29 Win The Underhistory by Kaaron Warren.17:57 Meeting Radek Sali and his co-writer Bernadette Schwerdt21:50 From idea to co-writer22:32 Challenges, editors, and finding the right partner24:02 Bernadette's approach: From manuscript assessment to starting fresh24:57 Crafting the narrative via nterviews, structure, and voice37:01 The business of co-writing: Financials and working with publishers40:08 Insights on co-writing47:38 Reflections and future directions Read the show notes Connect with Valerie and listeners in the podcast community on Facebook Visit WritersCentre.com.au | ValerieKhoo.comSee omnystudio.com/listener for privacy information.