Writers LIVE: Miko Branch, Miss Jessie's: Creating a Successful Business fromScratch -- Naturally

Miss Jessie's is a memoir and business guide full of inspirational life lessons and unique business advice from Miko Branch, the CEO of Miss Jessie's, the company that revolutionized the hair-care industry.When Miko and her sister, Titi, were children, their grandmother Miss Jessie taught them independence and showed them the value of being "do it yourself" women, all while whipping up homemade hair concoctions at her kitchen table. As a co-founder of Miss Jessie's, Miko reveals how she and Titi applied their grandmother's lessons to create a successful business from scratch.A charming and enlightening look at the women behind the brand, Miss Jessie's is full of entertaining stories and invaluable instruction that can be applied to any business.Writers LIVE programs are supported in part by a generous grant from PNC Bank.Recorded On: Wednesday, August 12, 2015