Writing book proposals (III): good practice for authors

Anthony Haynes writes: In this episode, we provide constructive advice for prospective authors.Dr Engy Moussa and I focus on good practice to boost the chances of eliciting a publishing contract.Topics include: defining your market(s)incorporating the potential for export salesrights salesyear-on-year salesidentifying ways of reaching your market(s)positioning your book in relation to other productsselling points: the need for your book and the benefits that your book will provide to readersRelated episodesThis is the third and final episode in a three-part series on book proposals. The previous two episodes both identify pitfalls that often prevent authors from producing effective proposals.The episodes are here:Writing book proposals (I): 4 things not to doWriting book proposals (II): 5 common pitfallsCreditsSound production: Bart HallmarkMusic: from Handel's Water Music, courtesy of the United States Marine Band and Marine Chamber OrchestraSupport the showAbout the publisherThis episode is published by Frontinus Ltd. We're a communications consultancy that helps organisations and individuals to communicate scientific, professional, and technical content to non-specialist audiences. We provide consultancy mentoringediting and writingtrainingand work on presentations, bids and proposals, and publications (for example, reports and papers).To learn more about services or explore ways of working together, please contact us via our website, http://frontinus.org.uk/.