Writing for online - The BBC Academy Podcast

What this episode covers

Traditional TV and radio audiences are now able to discover your content via many platforms online, so how do you make sure your message and your programme doesn’t get lost? Simon Ford is joined by BBC producers Jaine Sykes and Mike Kibblewhite, and author, copywriter and trainer Neil Taylor, to discuss how establishing the right tone and structuring your copy can help both novice and more experienced writers.

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Frequently Asked Questions

How long is this episode of The BBC Academy Podcast?

This episode is 23 minutes long.

When was this The BBC Academy Podcast episode published?

This episode was published on June 6, 2013.

What is this episode about?

Traditional TV and radio audiences are now able to discover your content via many platforms online, so how do you make sure your message and your programme doesn’t get lost? Simon Ford is joined by BBC producers Jaine Sykes and Mike Kibblewhite, and...

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