EPISODE · Jul 24, 2024 · 22 MIN
【行业观察】卖不动的国产美妆，走向“烂脸营销”？
from 早点生活
卖不动的国产美妆，走向“烂脸营销”？“烂脸式营销”的美妆博主靠什么出圈？“人为烂脸”可能是营销陷阱？国货美妆的日子不太好过了？欢迎收听本期播客，腰部美妆品牌还能搭上“顺风车”吗？本音频来自虎嗅音频直播栏目《虎嗅7早点》，每个工作日7:30~9:30，预约和锁定【虎嗅App】的视频号、抖音、喜马拉雅，保持与时代同频。主播：小鱼 阳仔 原子运营：康康
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【行业观察】卖不动的国产美妆，走向“烂脸营销”？
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