Yahoo Lifestyle Southeast Asia Editor in Chief Reta Lee on identifying emerging content trends episode artwork

EPISODE · Jan 25, 2021 · 33 MIN

Yahoo Lifestyle Southeast Asia Editor in Chief Reta Lee on identifying emerging content trends

from The Publisher Podcast by Media Voices · host Media Voices

This week we hear from Yahoo Lifestyle's Editor in Chief for Southeast Asia Reta Lee. We talked about her career in media and her work at Yahoo Lifestyle, including spinning up new content pillars and identifying new trends. She also discusses the opportunity for eCommerce in Asia, collaborating with teams in the US and UK, and what opportunities she's got her eye on over the next few years. In the news roundup we ask what motivates the constant argy bargy between tech platforms, countries and publishers. We examine why Forbes wants to launch a contributor network for newsletters, and ask if Rolling Stone's pay-to-play model is the death of culture. Good luck Esther!

Episode metadata supplied by the publisher feed · Published Jan 25, 2021

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Yahoo Lifestyle Southeast Asia Editor in Chief Reta Lee on identifying emerging content trends

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