Yamaha ABANDONS California for Georgia—Newsom's Policies BACKFIRE AGAIN

Yamaha Motor Co., Ltd. is relocating its U.S. headquarters from Cypress, California, to Kennesaw, Georgia, between the end of 2026 and the end of 2028. This move, prompted by changes in the company’s U.S. business focus, follows the earlier relocations of the Marine and Motorsports businesses to Kennesaw. The Cypress facility, which has served as the headquarters for approximately 50 years, primarily houses corporate functions and the Financial Services business. Yamaha is also selling its Cypress fixed assets, including land, offices, and warehouses, using a sale-and-leaseback arrangement for business continuity. The relocation aims to improve asset efficiency and enhance profitability in the United States amid rising costs and market changes. This is part of Yamaha's structural reforms to build a more resilient and robust organization.