EPISODE · Apr 16, 2026 · 24 MIN
業務=人力密集+現場判斷+高度關係經營-城邦文化李再星業務總監
from 關於出版,我想說的是........ · host 台北市出版商業同業公會
從編輯到經營,這一集我們把鏡頭轉向出版最關鍵卻最少被理解的角色——業務。 邀請城邦文化第三事業群李再星業務總監,從早年跑書店、查庫存、親送書,到數位化與通路轉變,拆解「書是如何被賣出去的」。 出版業務不只是送書,更是選書、談判、通路策略與信任經營的綜合戰。 在紙本衰退與通路變局下,業務如何決定一本書的命運? 這一集,帶你看見出版現場最真實的一面。 -- Hosting provided by SoundOn
Embed this episode
Ready to play
業務=人力密集+現場判斷+高度關係經營-城邦文化李再星業務總監
0:00
24:50
1×
No transcript for this episode yet
Similar Episodes
No similar episodes found.
Similar Podcasts
Frequently Asked Questions
How long is this episode of 關於出版,我想說的是........?
This episode is 24 minutes long.
When was this 關於出版,我想說的是........ episode published?
This episode was published on April 16, 2026.
Can I download this 關於出版,我想說的是........ episode?
Yes. Use the download control on the episode player to save the publisher-provided media file.
URL copied to clipboard!