Year-End Fundraising - Drill Down! Day One

Send us Fan MailMuhi Khwaja leads a two-part ‘Drill-Down” series on nonprofit strategies on year-end fundraising and database analysis, providing valuable insights for nonprofits. Muhi, a trainer at Fundraising Academy and co-founder of the American Muslim Community Foundation, shares his expertise on donor retention, communication frequency, and leveraging data effectively. He emphasizes the importance of historical data to understand donor behavior, especially during and post-COVID times. The video highlights the significance of two essential reports: "SOME YEARS BUT NOT THIS YEAR" and "LAST YEAR BUT NOT THIS YEAR," which should be pulled quarterly to inform donor engagement strategies. Muhi goes on to urge that nonprofits focus on monthly communications as an effective strategy, balancing engagement without overwhelming donors. He recommends segmenting communications for specific events or announcements while maintaining a reasonable email frequency. Day two of this series promises to delve deeper into stewardship outreach plans and campaign communications, offering nonprofits valuable guidance on building stronger, data-driven relationships with donors. Don’t miss that follow-up! Watch on video: https://bit.ly/3RP1j6rFind us Live daily on YouTube!Find us  Live daily on LinkedIn!Find us Live daily on X: @Nonprofit_ShowOur national co-hosts and amazing guests discuss management, money and missions of nonprofits!  12:30pm ET   11:30am CT  10:30am MT  9:30am PTSend us your ideas for Show Guests or Topics: [email protected] us on the web:The Nonprofit Show