Year-End Giving Emails Q & A

How many emails do I send? How should I send them? How do I segment my recipient lists? For that matter, what does segmenting even mean??   If any of these are questions you've pondered when preparing for your year-end giving campaign, you're not alone! These are the email centric questions I hear most often. So, I did a live Q&A session to answer these questions and any other questions the audience might have about those all-important year-end giving emails!   For a fully-formatted article version of this podcast, head over to our website: https://mayecreate.com/blog/podcast/year-end-giving-email-q-a/