Yhteisömanageroinnin dialogin aika

from LM Somecon ääniblogi · host LM Someco

Digitaalisessa kentässä sosiaalinen media on se ainutlaatuinen paikka, jossa kuluttajalla on mahdollisuus suoraan vuorovaikutukseen brändin kanssa. Sosiaalinen media on sosiaalista, ja keskusteluun osallistumista odotetaan myös organisaatioilta. Ennustankin, että vuonna 2026 edukseen erottuvat ne brändit, jotka eivät pelkästään puhu, vaan kuuntelevat, vastaavat ja astuvat mukaan dialogiin myös muissa kuin omissa kommenttikentissään.

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This episode was published on February 25, 2026.

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