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英語咖啡館 Ep.332: 英語時光機 - 乖乖原本不是做零食?這個70年台灣品牌比你想像更傳奇 The snack that became a cultural myth episode artwork

EPISODE · Jul 28, 2026 · 27 MIN

英語咖啡館 Ep.332: 英語時光機 - 乖乖原本不是做零食?這個70年台灣品牌比你想像更傳奇 The snack that became a cultural myth

from 通勤學英語 15Mins Today · host fifteenmins

----------------------------------- 🎧 通勤學英語 VIP 專區 & 🚀 線上課程 ----------------------------------- 💡 想要更自然的提升英語力?加入VIP會員,獲得專屬內容與優惠! 立即加入VIP方案 → https://15minstoday.firstory.io/join VIP訂閱常見問題 →https://15minsengcafe.pse.is/5cjptb VIP會員想許願哪些主題? →https://forms.gle/xyHoPydBr6LLFL9q8 🔥 社會人核心英語有聲書課程→https://15minsengcafe.pse.is/554esm ------------------------------- 🌎 15Mins.Today 相關連結 ------------------------------- 💬 你的想法很重要!留言分享 → 留言連結 Web:www.15mins.today YouTube:https://15minsengcafe.pse.is/3rhuuy 商業合作/贊助來信:[email protected] 意見回覆 : [email protected] -------------------------------------------- 📜 單集逐字稿 & 內容摘要(播放器字數有限,完整逐字稿請到官網查看) -------------------------------------------- 在台灣,工程師們為了避免遇到機器出狀況,有一個流傳已久的做法:放上一包綠色的零食。你知道這個看似迷信的小動作,怎麼演變為全台辦公室、工廠甚至現在推往海外,成為科技業半導體界的共同默契嗎?本週的《英語咖啡館》John 老師和 Patrick 老師要帶大家認識這個最有台灣味的零食品牌「乖乖」。 我們除了聊乖乖為什麼能讓機器「聽話」外,還挖出不少品牌背後的秘辛:從它的起家故事,到跟農會合作開發出的各種在地口味,甚至還談了之前跟台股ETF合作的紅色包裝的連結 📈 In Taiwan, engineers have long used a practice to avoid machines breaking down: placing a package of green snacks nearby. Did you know how this seemingly superstitious little gesture evolved into a shared understanding across offices, factories, and now expanding overseas, becoming a common ritual in Taiwan's tech and semiconductor industry? This week on English Cafe, John and Patrick introduce you to this most quintessentially Taiwanese snack brand: Kuai Kuai Beyond discussing why Kuai Kuai can make machines "behave," we also uncover many secrets behind the brand: from its origin story, to various local flavors developed in collaboration with farmers' associations, and even the connection to its red packaging collaboration with Taiwan stock ETFs 📈

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英語咖啡館 Ep.332: 英語時光機 - 乖乖原本不是做零食?這個70年台灣品牌比你想像更傳奇 The snack that became a cultural myth

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