YOU ARE BEING LIED TO ABOUT ULTRA PROCESSED FOOD [THE TRUTH]

FOR 5 DAYS OF FREE COACHING GO TO: tinyurl.com/kickstarter26Ultra-processed foods are everywhere in the headlines right now. But are they actually killing you, or is this another case of nutrition science being turned into clickbait?In this episode Paul cuts through the noise on one of the most talked-about topics in nutrition right now. From the origins of the NOVA classification system to the actual research behind the UPF headlines, this is the honest, balanced take you won't get from a documentary or a social media scare post.Paul breaks down what "ultra-processed" actually means under the NOVA system, and why the definition is a lot broader and blunter than most people realise. Spoiler: your baked beans, your Weetabix, and half the "healthy" food in your cupboard probably qualifies.He also digs into the science, including the major BMJ umbrella review, the NIH clinical trial that made headlines, and the crucial difference between association and causation that nobody seems to want to talk about.And then there's the argument that might ruffle a few feathers. If you're drinking regularly, not hitting your protein, barely eating any veg and not sleeping properly, worrying about emulsifiers is a fart in a thunderstorm. Paul makes the case that for most people, the UPF conversation is a distraction from the basics that would actually change their body and their health.Honest, evidence-based, and zero waffle. As always.