EPISODE · Jan 19, 2020 · 14 MIN
You can’t make ‘Art’ if you are not willing to fail - Interview with Seth Godin on The Icarus Deception
from Punk CX: Customer Experience Insights with Adrian Swinscoe · host Adrian Swinscoe
I'm excited to share with you a recent interview I conducted with Seth about his new book project: The Icarus Deception. Seth is a bestselling author and a legend when it comes to marketing and business thought leadership. In our interview we talk about his latest book, the interesting way that he got it funded, why it is important to take risks and what is changing around us. This interview follows my recent interview (Commitment, clarity and fanatical customers and employees – Interview with John Jantsch of Duct Tape Marketing) and makes up number forty-one in the series of interviews with authors and business leaders that are doing great things and helping create businesses that customers love.
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You can’t make ‘Art’ if you are not willing to fail - Interview with Seth Godin on The Icarus Deception
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