You can't transform something you don't understand - Interview with Annette Franz

from Punk CX: Customer Experience Insights with Adrian Swinscoe · host Adrian Swinscoe

You can't transform something you don't understand - Interview with Annette Franz, founder and CEO of CX Journey Inc and an internationally recognized customer experience thought leader. Annette joins me today to talk about her new book: Customer Understanding: Three Ways to Put the "Customer" in Customer Experience (and at the Heart of Your Business), what it’s about, what we can learn from it and her views on the current state of customer experience.

Episode metadata supplied by the publisher feed · Published Nov 3, 2019

Embed this episode

Attribution link and audio player

NOW PLAYING

You can't transform something you don't understand - Interview with Annette Franz

0:00 38:14

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

No similar podcasts found.

Frequently Asked Questions

How long is this episode of Punk CX: Customer Experience Insights with Adrian Swinscoe?

This episode is 38 minutes long.

When was this Punk CX: Customer Experience Insights with Adrian Swinscoe episode published?

This episode was published on November 3, 2019.

Can I download this Punk CX: Customer Experience Insights with Adrian Swinscoe episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!