You Must DECIDE What You Want

Today I’m talking about the fact that you must decide what you want. What you want to create in terms of how big a profile you want to have, what types of accomplishments you want for your career, all of those things are a matter of intentionality. We don't create those things in our lives without some level of intentionality. And the more intentional that you are, the easier time you're going to have creating what you want and most importantly, sustaining it. You should be thinking about what you want to create in terms of who the people are that you work with, what you want to create in terms of what type of cases you want to handle, what you want to create in terms of how you want your adversary relationships to be. Tune in to learn more! In this episode we discuss: Being intentional about what you want to create in your business. How the process of systematizing should help free you up from the day to day. Setting measurable goals with a target timeframe. Determining the necessary case load to meet your goals by doing simple math. Knowing your conversion rate to know how many sales conversations must be scheduled. Knowing your current scheduling rate. The importance of meticulous tracking. Allison Bio: Allison C. Williams, Esq., is Founder and Owner of the Williams Law Group, LLC, with offices in Short Hills and Freehold, New Jersey. She is a Fellow of the American Academy of Matrimonial Lawyers, is Certified by the Supreme Court of New Jersey as a Matrimonial Law Attorney and is the first attorney in New Jersey to become Board-Certified by the National Board of Trial Advocacy in the field of Family Law.  Ms. Williams is an accomplished businesswoman. In 2017, the Williams Law Group won the LawFirm500 award, ranking 14th of the fastest growing law firms in the nation, as Ms. Williams grew the firm 581% in three years. Ms. Williams won the Silver Stevie Award for Female Entrepreneur of the Year in 2017.  In 2018, Ms. Williams was voted as NJBIZ’s Top 50 Women in Business and was designated one of the Top 25 Leading Women Entrepreneurs and Business Owners. In 2019, Ms. Williams won the Seminole 100 Award for founding one of the fastest growing companies among graduates of Florida State University. In 2018, Ms. Williams created Law Firm Mentor, a business coaching service for lawyers.  She helps solo and small law firm attorneys grow their business revenues, crush chaos in business and make more money.  Through multi-day intensive business retreats, group and one-to-one coaching, and strategic planning sessions, Ms. Williams advises lawyers on all aspects of creating, sustaining and scaling a law firm business – and specifically, she teaches them the core foundational principles of marketing, sales, personnel management, communications and money management in law firms.  Law Firm Mentor Master Class: https://lawfirmmentor.net/masterclass  Contact Info: Contact Law Firm Mentor: Scheduler: https://meetme.so/LawFirmMentor   Snippets 00:07:17 (52 Seconds) So you have to think about it from the perspective of, if you just want something better than what you have and you're not creating with an intentionality of how much better it needs to be, how much more you need to have, how much less you need to be working. If you don't quantify that and get crystal clear on what it is that you want to create, you can very easily create a little more and still be measurable. Because what tends to happen is a little bit more today and a little bit more tomorrow and a little bit more next month and a little bit more next week and a little bit more next quarter and next year and next century. All of that. That stair stepping yourself into the next opportunity is tiring. It actually is easier to grow by leaps and bounds than it is to stairstep.