EPISODE · May 17, 2023 · 46 MIN
🤝 You Need a Network, Not an Audience — Relationship Marketing with Michelle Warner
from Off The Grid: Leaving Social Media · host Softer Sounds
Today I’m welcoming business designer and networking expert Michelle Warner to the podcast to teach us all about relationship marketing!With an MBA from one of the world’s top business schools and 15+ years experience growing small businesses, Michelle designs tiny companies that are built to last. She’s also the creator of Networking That Pays, the introvert-friendly connection system that brings in reliable leads, consistent referrals and meaningful connections for your business - in 5 minutes a day.Together, Michelle and I talk about—What relationship marketing isThe difference between relationship marketing & traffic marketingWho needs to be in your network (& who doesn’t)How to “borrow an audience” & why it’s so effectiveThe one type of content you need to have👋 Thinking of leaving social media? You don't have to go it alone! Download our free Leaving Social Media Toolkit today💌 Want a gorgeous email service provider with easy segmentation options? Use my affiliate link to get 50% off your Flodesk subscription🌈 Want support building a successful, sustainable business without relying on social media? Join The Interweb — our affordable, annual membership for creatives, artists & business owners, who want to share their work & make money without social media. ✨ ⠀🏕️ Joyful Impact Summer Camp is for socially conscious business owners who want to turn their empty creative wells into bubbling sources of inspiration. August 10 – September 4. Live on Zoom and async on Signal. JOIN HERE
What this episode covers
Today I’m welcoming business designer and networking expert Michelle Warner to the podcast to teach us all about relationship marketing!With an MBA from one of the world’s top business schools and 15+ years experience growing small businesses, Michelle designs tiny companies that are built to last. She’s also the creator of Networking That Pays, the introvert-friendly connection system that brings in reliable leads, consistent referrals and meaningful connections for your business - in 5 minutes a day.Together, Michelle and I talk about—What relationship marketing isThe difference between relationship marketing & traffic marketingWho needs to be in your network (& who doesn’t)How to “borrow an audience” & why it’s so effectiveThe one type of content you need to have👋 Thinking of leaving social media? You don't have to go it alone! Download our free Leaving Social Media Toolkit today💌 Want a gorgeous email service provider with easy segmentation options? Use my affiliate link to get 50% off your Flodesk subscription🌈 Want support building a successful, sustainable business without relying on social media? Join The Interweb — our affordable, annual membership for creatives, artists & business owners, who want to share their work & make money without social media. ✨ ⠀🏕️ Joyful Impact Summer Camp is for socially conscious business owners who want to turn their empty creative wells into bubbling sources of inspiration. August 10 – September 4. Live on Zoom and async on Signal. JOIN HERE
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🤝 You Need a Network, Not an Audience — Relationship Marketing with Michelle Warner
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