You Need to Try the Noblest, Juiciest, Crunchiest Tangerines!

As our regular listeners know, we love to feature family farms on our program to help dispel the myth that agriculture in the U.S. is all huge corporations. Our guest this week is a third-generation farmer of a family farm that has been growing citrus in Florida for almost 100 years! It is a testament to their hard work and dedication to keep their land in production. To do so over those many years, they have faced overwhelming odds created by adverse weather, devastating pests and disease, and perhaps the greatest pressure of all, escalating real estate and land costs. Many farms in Florida have given in to that latter factor especially when the first two factors became too much. This week’s guest is Quentin Roe, president of William G. Roe & Sons and the Noble Citrus label based in Winter Haven, Florida. Quentin will tell the inspiring story of his family’s farm and how they battled so many obstacles, like freezes, hurricanes, and seemingly unstoppable pests to keep the farm producing all varieties of citrus and blueberries. You will learn about how citrus is grown and the challenges these heroic farmers face.