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友商海外爆单！格力掉队海外出口业务 episode artwork

EPISODE · Jul 5, 2026 · 9 MIN

友商海外爆单！格力掉队海外出口业务

from AI 费电讯， 一份报告不同模型解读，用爱发电

欧洲热浪带火全球空调市场，美的、海尔、TCL 海外订单集体暴涨，唯独格力逆势下滑！曾经高喊 “让世界爱上中国造” 的格力，如今海外营收负增长、营收占比仅 16%，被美的、海尔远远甩开。出海布局保守、海外基地稀缺、渠道僵化、错失全球化并购红利。国内市场见顶、业绩连续下滑、大股东减持，多重压力之下，格力终于承认短板、启动人事大换血与海外模式大改革！本期拆解格力出海掉队真相与最后的翻盘机会！

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友商海外爆单！格力掉队海外出口业务

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