EPISODE · Jun 16, 2026 · 18 MIN
Your AI Bill Just Quadrupled — Here's Why
from The Spark & The Forge: Patterns That Actually Work · host Subrata Kar
Your AI contract was written for a per-seat world. The meter is running in a token world. Microsoft reversed course on Claude Code. Uber burned through its entire 2026 AI coding budget in four months. Both for the same reason — token-based billing scales faster than anyone budgeted for.Four pricing models are now running simultaneously in enterprise AI. In almost every one, the buyer carries more risk than the headline price suggests. This episode breaks down all four — and the one question you must ask before every AI renewal conversation.Host:Subrata Kar — enterprise technology strategist and host of The Spark & The Forge. I study patterns from builders who scale and extract insights enterprise leaders can apply immediately.LinkedIn: https://www.linkedin.com/in/subrotoNewsletter: https://substack.com/@subratakarYouTube: https://youtube.com/@thesparkandtheforgeDisclaimer:This episode is for informational and educational purposes only. It does not constitute professional financial, investment, or legal advice. Always conduct your own research and consult with qualified professionals before making business or financial decisions.
What this episode covers
Your AI contract was written for a per-seat world. The meter is running in a token world. Microsoft reversed course on Claude Code. Uber burned through its entire 2026 AI coding budget in four months. Both for the same reason — token-based billing scales faster than anyone budgeted for.Four pricing models are now running simultaneously in enterprise AI. In almost every one, the buyer carries more risk than the headline price suggests. This episode breaks down all four — and the one question you must ask before every AI renewal conversation.Host:Subrata Kar — enterprise technology strategist and host of The Spark & The Forge. I study patterns from builders who scale and extract insights enterprise leaders can apply immediately.LinkedIn: https://www.linkedin.com/in/subrotoNewsletter: https://substack.com/@subratakarYouTube: https://youtube.com/@thesparkandtheforgeDisclaimer:This episode is for informational and educational purposes only. It does not constitute professional financial, investment, or legal advice. Always conduct your own research and consult with qualified professionals before making business or financial decisions.
NOW PLAYING
Your AI Bill Just Quadrupled — Here's Why
No transcript for this episode yet
Similar Episodes
Mar 26, 2026 ·1m
Mar 19, 2026 ·34m
Feb 18, 2026 ·11m
Feb 11, 2026 ·45m