EPISODE · Jun 25, 2026 · 28 MIN
Your Brand Is Being Ignored — Here's What Behavioral Science Says | Carolyn Shaw
from Fully Managed · host Penji
About Carolyn Shaw and Humanity - Website: https://www.humanityagency.com/ - Social: https://www.linkedin.com/in/carolynshaw/ Website: https://penji.co/pricing/Subscribe to Penji’s YouTube Channel: https://www.youtube.com/@dotpenjiSubscribe to Penji's Podcast Channel: https://www.youtube.com/@penjipodcast
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What this episode covers
Is your brand actually connecting, or is it just adding to the daily noise? Carolyn Shaw, co-founder and Chief Creative Officer at Humanity, breaks down the massive gap between strong internal strategy and external storytelling. Discover how leveraging behavioral science and semiotics can transform your brand identity from a surface-level graphic into an undeniable human connection that drives real traction.
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Your Brand Is Being Ignored — Here's What Behavioral Science Says | Carolyn Shaw
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