Your Google Business Profile Is the Secret to Local SEO episode artwork

EPISODE · Oct 22, 2025 · 20 MIN

Your Google Business Profile Is the Secret to Local SEO

from The Duct Tape Marketing Podcast

John breaks down why your Google Business Profile is now the most powerful tool for local SEO. He explains how Google's shift toward AI-driven search and zero-click results means your profile has become your new "mini website." John shares actionable steps to boost visibility, build trust, and turn your Google presence into a steady stream of local leads. Perfect for small business owners ready to thrive in the AI era. 00:00 Introduction 00:32 Rethinking Publishing on Rented Land 02:06 Google Business Profile is Prime Real Estate 06:30 E-E-A-T, Structured Data, and Staying Active 11:56 What to Post on Your GBP Every Week 14:45 Optimizing for AI 18:11 4 Week Audit and Action Plan Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today! 👉 Get Your Free Prompts: https://dtm.world/freeprompts

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Your Google Business Profile Is the Secret to Local SEO

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Frequently Asked Questions

How long is this episode of The Duct Tape Marketing Podcast?

This episode is 20 minutes long.

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This episode was published on October 22, 2025.

What is this episode about?

John breaks down why your Google Business Profile is now the most powerful tool for local SEO. He explains how Google's shift toward AI-driven search and zero-click results means your profile has become your new "mini website." John shares...

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