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Your Gross Margin Is Probably Wrong. Here's Why. | Ep 239 episode artwork

EPISODE · Jun 8, 2026 · 14 MIN

Your Gross Margin Is Probably Wrong. Here's Why. | Ep 239

from Strategy Meets Finance · host Steve Coughran

How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Financial Intelligence Toolkit Most contractors who track their gross margin are still getting it wrong. Not because they are doing anything dishonest. Because the way their accounting is set up does not match the economic reality of their business. In this episode Steve walks through exactly how this happens, which costs are consistently misclassified and why it matters way beyond just the margin number itself. If your gross margin is wrong, your bids are wrong, your strategy is wrong, and your cashflow problems make a lot more sense. _______________________________________ Disclaimer: The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation. This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information. LinkedIn | YouTube coltivar.com

Episode metadata supplied by the publisher feed · Published Jun 8, 2026

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How much cash is hiding in your business? See if you qualify for a Free Financial Health Check Financial Intelligence Toolkit Most contractors who track their gross margin are still getting it wrong. Not because they are doing anything dishonest. Because the way their accounting is set up does not match the economic reality of their business. In this episode Steve walks through exactly how this happens, which costs are consistently misclassified and why it matters way beyond just ...

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Your Gross Margin Is Probably Wrong. Here's Why. | Ep 239

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