EPISODE · Jun 29, 2026 · 30 MIN
Your Mindset Is Your Business Plan / Joy Foster
from Real Things Living · host Brigitte Cutshall
Women are launching businesses in record numbers — and most still won't charge what they're worth, show up online, or ask for the funding they need. Joy Foster has spent a decade figuring out why.Joy Foster, founder and CEO of Tech Pixies, joins Brigitte Cutshall on Real Things Living to explore why so many brilliant women hold themselves back from scaling their businesses and how neuroscience can unlock the confidence needed to break through income plateaus.3 Takeaways:(1) Your blocks are biological, not personal. (2) Mindset scales with revenue. (3) Forget grants and loans — learn to sell. Ready to stop letting fear run your business? Visit https://TechPixies.com to explore Joy's social media, life coaching, and business programs — and follow her everywhere at @TechPixies.
What this episode covers
Women are launching businesses in record numbers — and most still won't charge what they're worth, show up online, or ask for the funding they need. Joy Foster has spent a decade figuring out why.Joy Foster, founder and CEO of Tech Pixies, joins Brigitte Cutshall on Real Things Living to explore why so many brilliant women hold themselves back from scaling their businesses and how neuroscience can unlock the confidence needed to break through income plateaus.3 Takeaways:(1) Your blocks are biological, not personal. (2) Mindset scales with revenue. (3) Forget grants and loans — learn to sell. Ready to stop letting fear run your business? Visit https://TechPixies.com to explore Joy's social media, life coaching, and business programs — and follow her everywhere at @TechPixies.
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Your Mindset Is Your Business Plan / Joy Foster
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