Your newsletter data is lying to you

from Letterland Live · host Launch Live Now

Bad news everyone: your newsletter's click data is total bullsh*t. We chat with Adam Ryan, the founder and CEO of Workweek to get to the bottom of his claims that more than 98% of newsletter "clicks" are bots. We dive into what it all means what you should be measuring.We also discuss...📍 Building the local newsletter playbook with Michael Kauffman from the Catskill Crew🤷 WTF are MCPs and why every ESP is launching them🤝 B2B newsletter merger alert🎧 Spotify is getting into the magazine game💰 Beehiiv's new high score👀 Kit's big announcement

Episode metadata supplied by the publisher feed · Published May 27, 2026

Embed this episode

Attribution link and audio player

NOW PLAYING

Your newsletter data is lying to you

0:00 1:02:05

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

No similar podcasts found.

Frequently Asked Questions

How long is this episode of Letterland Live?

This episode is 1 hour and 2 minutes long.

When was this Letterland Live episode published?

This episode was published on May 27, 2026.

Can I download this Letterland Live episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!